Human Up! How Consumer-Centricity Drives Digital Transformation
In today's fast-paced digital world, placing the customer or member at the heart of your digital strategy is crucial for driving transformation and growth. In this session, Samantha Paxson, fintech transformation strategist, will explore the essential elements of a human-centric approach and provide actionable insights for managing organizational change while prioritizing the customer or member experience.

Key Takeaways:

• Understanding the Customer: Learn why a deep understanding of your customers and members is vital and how it sets the pace for transformation.
• Managing Digital Transformation: Discover strategies for keeping the customer and member experience at the center of your digital transformation efforts.
• Role of Technology: Explore how to create a seamless, secure, and convenient digital ecosystem that enhances the customer or member journey.
• Values in Transformation: Understand the importance of internal and external partnerships, open communication, excellence, and a commitment to change.

Join us to gain practical knowledge on making your digital transformation truly customer-centric, ensuring your organization stays ahead in the competitive landscape.